TRUST ME; I'M LYING.

"Whoever controls the media controls the mind." - Jim Morrison

One of the biggest challenges faced by the society today is controlling their own mind. How often do we see a person with an original opinion? How often do we value a person’s opinion? Be it something as major as wanting a particular prime minister, to something as trivial as choosing a movie to watch, we blindly follow what the media says; rarely questioning it. Being a media student myself, I still come under its influence. No, I’m not trying to say “Lady Gaga wants to control our minds”. That is not the case. She is simply a small part of the huge system that is the mass media.


Mass media are media forms designed to simply reach the largest audience possible. They include TV, movies, radio, newspapers, magazines, books, records, video games, and the internet; basically everything under the sun. We don’t see such a large network of communication owned by the common man. It’s for the common man, by the elite. Confused? Let me break it down for you. When Reliance (owned by Mukesh Ambani, one of the richest men in India- elite, didn’t I tell you?) took over Network 18, which owns CNN IBN-one of the best news channels in India- nobody was surprised to know that it was the death of Media Independence. Following the takeover, was a massive drop in the information provided to us on the negative side of Reliance Industries Ltd. And when we do not see (or not allowed to see) the negative aspect of a situation, we blindly believe that the subject in the situation came straight out of the Bible. Does this mean that our independence to think freely and have our own opinion is under danger? One word, yes. Your brain is dead meat.
My point is that an ignorant population does not know its rights, does not seek a greater understanding of issues and does not question authorities. It simply follows trends. It simply follows the media. Popular culture nurtures this ignorance by continually serving them some brain-numbing entertainment. Some feed them by spotlighting degenerate celebrities to be idolized. I’m not saying media’s influence is always bad. My point is that the extent to which you let it influence you is bad. If you ask me, “Is there a way to stop this?”  Yes, there is.
STOP BUYING THEIR CRAP AND MAKE YOUR OWN DECISIONS.

True, that media just influences us and our decisions are our own, but what if you’re influenced to such an extent that you believe there are no choices? Let me give you few examples from different sectors.

1. When we elected for Mr.  Narendra Modi, as Prime Minister, (Oh please, you and I both know we didn’t vote for BJP, we voted for Modi) how many of them truly weighed pros and cons that would follow, and how many of them went with the herd? Around 65-70% of India’s population would fall under the second category. Modi, with his excellent PR and Advertising agencies, wiped out the thought from our minds that other candidates existed too. Remember the famous slogan, “Abki baar Modi sarkar”? Remember how memes and statuses emerged up in thousands of numbers and everybody was sharing it? Yes, it seems funny now, but go back in time and think about it. If it wasn’t for the media’s influence, would you really be campaigning? In fact, half of them didn’t even know that in the process of posting a status as a joke, they were indirectly campaigning for him.

2. Justin Beiber. How many of you hate him? Woah, that’s a large number! Okay, hands down. I’m not a fan myself, but why do you hate him? If you have a genuine reason, then you’re excused, but if you don’t, then whose influence are you under? The media.  Half the people don’t even know why they hate him. They haven’t heard his songs, they haven’t seen the videos, neither have they seen him making out with a guy. But no, they choose to look beyond the obvious and hate him.

3. Ever got a shampoo with some hope to have hair like Katrina Kaif? Finished the disgusting packs of Kellogg’s K to get a figure like Deepika Padukone? Even flaunted a style like Tom Cruise from one of movies, or tried talking like Benedict Cumberbatch from Sherlock Holmes? What are you really doing there? If it weren’t for those serials and advertisements, which product would you choose? Whose style would you copy? The media packed these products like little Christmas presents and kept them there, and man, were you fast in grabbing the presents or what!

4. Finally, the social media! We live in a generation where a life without Facebook, WhatsApp, and YouTube isn’t considered a 'life' in the first place. “Dude, what’s your Facebook ID?” “Uh man, I don’t have one!” “What!? Dude, get a life!” We don’t notice how we keep going back to our pages, like how I keep coming back to this blog, we keep checking for notifications, and we let online game rule our world. Of-course, we live in an era where social media is necessary to show our existence on earth. But at times- influenced by media- we fantasize about our life so much, that we lose perspective of it.

“If a nation expects to be ignorant and free, it expects what never was and never will be.”

– Thomas Jefferson

SINCE WHEN DID SPILLING INNOCENT BLOOD BECOME THE ONLY SOLUTION?

“An eye for an eye will only make the whole world blind.” – Mahatma Gandhi

We come across this quote more than often. We see it, we hear it, but do we understand it? The answer we received came as no shock when we saw the headlines read out “132 children killed as Taliban gunmen storm Peshawar school” on the 16^th of December, 2014.

And that answer is ‘No.’

When one talks about the gruesome killing that took place in Peshawar, Pakistan, we are immediately reminded of the headlines the news show us, the information they provide, the statistics showing the number of deaths, and probably a moment or two of sadness that we are duty bound to express. We post statuses, write blogs, discuss all about these killings, but do you really think the terrorists groomed by Taliban care about your opinion? No, they don’t. But do you think you can change one human’s view about revenge, about terrorism? Then don’t think twice before posting a status against it. The slaughter, carried out by six Taliban terrorists, is the single worst terror attack in the country's history and one of the most brutal assaults on a school anywhere. Even in conflict-driven Pakistan, it came as an unprecedented act.

The Pakistani Taliban took responsibility for the massacre, calling it retaliation for the military's ongoing campaign against the Taliban militants' strongholds in the tribal areas along the border with Afghanistan. Mohammad Khurasani, the spokesperson of Taliban, accused the Pakistan Army of killing innocent children and families of Taliban fighters, and warned the world that more is yet to come. For the Pakistani Taliban, schools are vulnerable, or often called "soft targets." By some accounts, Taliban has struck at more than 1,000 schools in the country since 2009. All of this is merely to feed one word; revenge. Revenge is an immortal word with its root dug deep into our minds. Often, it is worse than the word ‘terrorism’. The description of terrorism is vague, because to the world, Taliban are terrorists; to them, we are. But the meaning of revenge stays constant throughout. As hard as it is to ignore the fact- even for a split second- that the Peshawar killing took innocent lives of children who deserved to live a beautiful life; we cannot overlook the hundreds who suffer and die due to public health crisis. Polio has paved its way back among children after the Taliban militants banned health workers from distributing vaccines, which was a consequence of the vaccination gambit by the CIA, in its search for Osama bin Laden. This has not only affected the civilians of Pakistan, but has also taken its toll on the Taliban families.

The Pakistani Taliban came into existence as a loose coalition of militant factions in Pakistan's restive border areas around 2007. It is an indigenous movement that largely targets the machinery of the state and Pakistani citizens, and its motive is to impose Shariah law on the country. Defeating the group, though, has proved to be extremely difficult. Complex geopolitics and funding from other terrorist groups, political appeasement, conspiracy mongering and denial serve as factors that feed the existence of Taliban.

In a world full of hatred and misery, bloodbaths and seclusion, helplessness and loneliness, one can only hope for a ray of happiness or a fragment of peace to settle on their lives; not the ashes that are carried in the air- ashes from the thousands of innocent human beings killed every day. Ashes of people who didn’t deserve what they got. Ashes of people who looked at the killer, right in the eye, and hoped for nothing except a peaceful world. Another day to look forward to; but were never granted their wish.

When the photos of the terrorists who carried out the massacre were released, the terrorists were seen holding automatic assault rifles and rocket launchers. We can never imagine what it must have felt like, but we can surely imagine the gaze of those cold eyes fixed on the child. The child, helplessly looking at his killer, with hopes to find mercy in those eyes, hopes to see his parents again, hopes to play with his sister after school, hope that he would survive. Instead, he was shot in the head at point blank range, and was tossed into the pile of other children, lying drenched in blood; cold. Dead. We can imagine the pain of the teacher who was burnt alive. We can imagine the state of the children trying to escape the militants, who went from one classroom to another, shooting indiscriminately. We can imagine the horror one boy has to live with, because he was the only one to survive out of the 10 friends who tried to escape. We can imagine the terror on the face of the woman whose daughter had escaped because her clothing was covered in blood from those around her and she had lain pretending to be dead. We can imagine the scores of survivors who were being treated in hospitals as frantic parents searched for news of their children. We can only imagine the same happening with the families of the Taliban militants. 

We can never feel it, we can only imagine.

It is harder to keep someone alive, than to kill them. It is harder to instil peace, than to declare war. It is hard, but not impossible. We may not be able to stop Taliban today, but we can teach our generation to value human life. We can teach them that love is a greater weapon than hatred. We can teach them that issues can be solved without violence if one can listen to the problem and search for a solution. We can try, not by telling them what or how to think, but to just think.

We can teach them that the best revenge is to not be like your enemy.